---
title: "KYE Protocol™ brand kit | Logo, colours, typography and usage"
description: "The KYE Protocol™ brand kit: the KYE™ monogram in the rail-and-node frame, the wordmark, colours with their codes, Inter and JetBrains Mono, usage rules and downloadable files for teams, partners and media."
url: https://kyeprotocol.com/brand/
lang: en
source: "KYE Protocol"
---

> The KYE Protocol™ brand kit: the KYE™ monogram in the rail-and-node frame, the wordmark, colours with their codes, Inter and JetBrains Mono, usage rules and downloadable files for teams, partners and media.

Brand kit

# The KYE Protocol™ visual identity

Logo, colours, typography and usage rules, for teams, partners and media. Trademarks: KYE™, KYE Protocol™ and Know Your Entity™.

Logo Colours Typography Icon Clear space and size Usage Notifications

![KYE Protocol™ logo with the tagline](https://kyeprotocol.com/brand/logo-standard.png)

**Standard logo** The monogram and the wordmark, with the tagline [Download PNG](https://kyeprotocol.com/brand/logo-standard.png)

![KYE Protocol™ logo on a dark background](https://kyeprotocol.com/brand/logo-standard-dark.png)

**On dark backgrounds** The wordmark in white, the ™ and tagline in light violet [Download PNG](https://kyeprotocol.com/brand/logo-standard-dark.png)

![KYE Protocol™ lockup](https://kyeprotocol.com/brand/logo-wordmark.png)

**Lockup** Monogram and wordmark on one line, no tagline [Download PNG](https://kyeprotocol.com/brand/logo-wordmark.png)

![KYE Protocol™ lockup on dark](https://kyeprotocol.com/brand/logo-wordmark-dark.png)

**Lockup, on dark** For dark slides, video and social cards [Download PNG](https://kyeprotocol.com/brand/logo-wordmark-dark.png)

![Compact lockup](https://kyeprotocol.com/brand/logo-nav.png)

**Compact lockup** For navigation bars, product and documentation [Download PNG](https://kyeprotocol.com/brand/logo-nav.png)

![The monogram on a tile](https://kyeprotocol.com/brand/logo-website-512.png)

**Monogram on a tile** For social avatars, profiles and listings [Download PNG](https://kyeprotocol.com/brand/logo-website-512.png)

The mark is the **KYE™ monogram**: the three letters K, Y and E on a rounded indigo-violet square, over the kit's **rail and nodes** (rail grey, then white). The rail stands for the governed path every action takes: identity, authority, evidence. The SVG masters are [mark.svg](https://kyeprotocol.com/brand/mark.svg) and [logo.svg](https://kyeprotocol.com/brand/logo.svg).

**KYE™ indigo-violet** `#5B3DF5` The mark, primary buttons, links, active paths **Accent 2** `#7B5CFF` Hover states and highlights **Deep violet** `#4327D6` Pressed states, dark accent sections **Ink** `#0B1020` Headings, body text, dark surfaces **Muted** `#475569` Secondary text and metadata **Rail grey** `#B8BCC8` The leading rail, neutral lines **Surface** `#F8FAFC` Panels and consoles **Violet tint** `#F0EDFE` Notes, badges and selected rows

_White 60%_ _Ink 22%_ _Violet 13%_

Click a colour to copy its code. White text on the indigo-violet reads at 6.2:1. Decision colours carry meaning only: allow `#047857`, require approval `#B45309`, deny `#B91C1C`, information `#4338CA`.

Display heading · Inter ExtraBold

Before your AI agent acts, prove it was allowed.

Section heading · Inter SemiBold

Identity, on-behalf-of, authority, scope, state, audit.

Body · Inter Regular

Every decision seals into a hash-chained Evidence Pack™ your auditor can verify offline.

Tagline · Inter Medium, muted

Agentic Governance™ with Authority Finality™.

Code · JetBrains Mono

POST /api/v1/runtime/evaluate { "decision": "allow" }

Inter for headings, text and numbers, JetBrains Mono for code; both under the SIL Open Font License and self-hosted. No decorative faces, no gradients inside letters.

![App icon](https://kyeprotocol.com/brand/app-icon-512.png)

**App icon** The KYE™ monogram in its rail-and-node frame [Download PNG](https://kyeprotocol.com/brand/app-icon-512.png)

![Maskable icon](https://kyeprotocol.com/brand/app-icon-maskable-512.png)

**Maskable icon** Full-bleed, the monogram inside the safe zone [Download PNG](https://kyeprotocol.com/brand/app-icon-maskable-512.png)

**Favicon** A drawing for each size: 64 and up, 32 to 48, and a 16-pixel K-Y-E [Download PNG](https://kyeprotocol.com/brand/favicon-192.png)

![Logo clear space](https://kyeprotocol.com/brand/logo-nav.png) _2X_ _2X_ _2X_ _2X_

The base unit **X** is the diameter of one rail node. Keep at least **2X** clear on all four sides: no text, image, border or interface element inside that area.

- **160 px** Minimum width of the lockup (digital)
- **32 px** Minimum size of the full monogram
- **16 px** The pixel drawing, below 28 px
- **30 mm** Minimum width of the lockup in print

Correct use

Recolouring the mark

Stretching or changing the proportions

Shadows or glow

**Do**

- Write the name as KYE Protocol™, and the short form as KYE™.
- Keep the rail and its nodes as part of the mark.
- Keep the logo flat, with no effects.
- Respect the clear space and minimum sizes.
- Use the 16-pixel drawing for favicons.

**Don't**

- Use the letter K alone as the mark.
- Add nodes to the rail or change its colours.
- Put gradients, shadows or glow on the logo.
- Use robot, sparkle or brain imagery next to it.
- Imply that a customer, regulator or certifier endorses the brand.

Notifications look the same in every product: a round node in the status colour, a short title, a one-sentence message, at most two actions and a time rail at the bottom. Hover to pause the timer; on a phone, swipe it away.

Allow Info Require approval Deny Brand

```
KYEProtocolNotify.show({
  type: "warning",
  title: "Approval required",
  message: "credit-07 asks to approve a £31,000 credit line (demo).",
  actions: [{ label: "Review", onClick: openApproval }]
});
```
